An immediate category leader after introducing our classic wrap in 2003, the MOBY name is synonymous with babywearing. Globally recognized, we are the trusted experts. The brand that knows the importance of keeping babies close, calm, and happy, and innovates to meet the difference needs of today’s parents.
Solutions-driven, we’ve expanded our product offering over the years, working with new fabrics and carrying styles, design collaborations, and coordinating colours. We’ve won countless consumer and industry awards, and are still growing and evolving today.
We aim to celebrate the precious bonding moments of parenthood by designing wraps and baby carriers that provide ease, closeness, comfort, style, and confidence. Our products give parents the ability to share and explore the world with their babies.